A Touch of Nature at the Comfort of Your Home.
Actual Products & Product Information
Curtains
Product Information: The curtain fabric is made from ethylene polyester and it is profoundly strong, durable, and affordable. It has a natural untreated texture and it is simple to clean. These shades are waterproof and windproof, giving additional security when the windows are open. Also, this curtain looks elegant and suits traditional and modern-style houses.
Table Linen
(table cloths, table napkins, and tea clothes) '
Product Information: These are fabric goods that are made from soft fibers like polyester and are designed to be used repeatedly. These are highly absorbent and long-lasting, making them environmentally friendly.
Kitchen Linen
(dishcloth, glass cloth tea towels, muslin & oven cloths)
Product Information: These are fabric items that are suitable for clearing up after a meal or for draining newly washed dishes. It can be used for cleaning and wiping up liquid or food. Due to the cloth’s thinness, it is not heat-resistant and cannot be used for cooking.
Bed Linen
(bed sheets, blanket & pillowcases)
Product Information: These beddings are made from microfiber polyester sheets known for their delicate quality and super comfortable. It is less prone to wrinkling, shrinking, or fading and it is durable. They are a great alternative for those on a budget since they are inexpensive.
Material Used
HOW OUR PRODUCTS ARE MADE
Our products are upcycled PET bottles, as our goal is to reduce the waste that goes into landfills. PET bottles and polyester fabrics are both made from Polyethylene terephthalate.
With our polyester household fabrics, customers can guarantee a lower cost than other fabrics like cotton or wool. In addition, these fabrics are durable, lightweight, wrinkle-resistant, and highly stain resistant. What makes our items unique is that they are customizable. Customers can request their preferred patterns or designs for their chosen household fabric. However, if the item does not meet their needs, customers can return it within fourteen days of the purchase date. We offer a loyalty card; having completed five stamps from giving us PET plastic bottles, a 20% discount on any item will be provided.
Benefits
WHERE CAN YOU FIND US?
Our physical store is located on the 2nd floor of Fairview Terraces in Novaliches, Quezon City, near Toys R Us. This will not only serve as our products' physical store but also as a drop-off point for plastic bottles that will be used in making our products.
Our HQ (the factory and office) is located at 1125 Santan st. in Payatas, Quezon City. Because of the dumpsites in Payatas, we thought it best to make use of this location for us to be able to gather plastic bottles by partnering with the local government.
MARKET SEGMENTATION
Demographic
Since our products are relatively low in price, our target market is mothers and wives of any social class. This is because our price mothers usually manage their home textiles.
Behavioral
Consumers can expect a quality product in their care while being a hero by taking part in lessening plastic waste; this will make them feel fulfilled. In addition, customers will also have a 20% discount after collecting five stamps on their loyalty card. These stamps are given when they give our store their PET plastic bottles.
Psychographic
Our recycled household fabrics attract environmentalists or people with deep compassion for saving Mother Earth. By supporting our products, they help in lessening plastic wastes.
Geographic
Our business can be marketed anywhere globally, as the problem that it is trying to solve, which is plastic pollution, is a global concern.
A touch of nature at the comfort of your home.
Social Responsibilty
Eco-Friendlinens swear to uphold ethical working conditions at all times as our employees are the skeleton of our business. Eco-friendlinens also swear to be a friend to mother nature and make the world a better place for the future generation.